There are many hotels that have personalised towels in their rooms. This simple marketing tactic has been found to be quite effective in promoting the name of a company and in creating a brand image. The name of the hotel or organization is embroidered or printed on some corner of the towels to make them personalized.
So what is the reason behind creating these
personalized towels in UK?
Every
year, thousands of pounds are spent by every organization to market themselves.
Advertisements are given on television, newspaper and radio channels. Say
thanks to the intense competition, that there is high need for marketing
personnel. Some of the marketing tactics used are very effective while others
are not.
Having
personalized towels in their rooms
and other places where they can be used creates a long lasting marketing
impression. It reminds the client who is staying at the hotel about the name of
the hotel. This is a simple and cost effective marketing tactic to promote the
name of the company or a hotel.
It
saves an organization thousands of pounds. These personalized towels in UK are usually given away to guests who stay
there for a good period of time. These towels serve as a small token of thanks
to all these guests and as an appreciation that they decided to stay at a
particular hotel.
When
these guests go back to their home and take these personalized towels with them, it serves as a reminder to them that
they stayed at a particular hotel. Others who visit the place of these guests
get to see these towels and they also learn that the person stayed at this particular
hotel.
In
case you want to promote your organization in a cost effective way, than one of
the best way to do this is by getting personalized
towels in UK. You are just required to spend once on these towels. This
technique is particularly effective in case you have a large pool of loyal
clients or customers.
These
personalized towels can be given to
these loyal clients as a token of thanks that they chose your business or
organization to serve them. Along with thanking them that they give you a chance
to serve them, you are also promoting the name of your company.
While,
an advertisement on television or newspaper does not have a long lasting
effect, these personalized towels in UK
stays with people for a long period of time. Many more people get to see the
name of the hotel on these personalized towels and they ask about the kind of
service provided there.
These
personalized towels in UK can be
created easily and they do not cost much. You can purchase simple plain looking
towels in large quantity from a wholesale shop and get them printed as per your
requirement. Make sure that these towels carry the name and colour scheme of
your hotel in order to be really effective.
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